Multilingual WIC Awareness Effort Attracts Attention
Post Date: July 17, 2023 | Publish Date:
A collaboration between Cincinnati Children’s, the University of Cincinnati and the Hamilton County WIC program is working to introduce a new online referral system to help families apply for federal nutrition benefits.
The project, led by Cincinnati Children’s pediatrician Chidiogo Anyigbo, MD, MPH, and UC pediatric psychologist Cathleen Stough, PhD, envisions providing QR codes to start the WIC application process. The application will be available in multiple languages.
WIC is the common abbreviation for the Special Supplemental Nutrition Program for Women, Infants, and Children, a program that dates back to 1972.
“Unfortunately, in Ohio more than 50% of people who are eligible for WIC do not participate in the program,” Anyigbo says. “Our plan is to identify areas within our community where WIC participation is lower than expected and provide ways to make it easier for people to apply.”